Brand Manager

Brand Manager

Qualification  & Experience 

   

  • Bachelor’s degree in Marketing, Business, or related field. MBA preferred.
  • 3-5 years of experience in brand management, brand marketing, or marketing management.
  • Proven ability to work cross-functionally.
  • Experience managing a brand across multiple markets.
  • Creative thinker and problem solver.
  • Strong communication skills both in Arabic & English.
  • Project management experience, with a solid understanding of project management principles and techniques.
  • Strategic thinker able to identify long-term opportunities and trends.
  • Responsibilities:
  • Plans, implements & executes successful consumer and trade marketing programs.
  • Developing custom marketing and advertising strategies.
  • Define and manage the brand communication strategy using a variety of media.
  • Making decisions on Return on Investment and product & customer level.
  • Monitoring product distribution and consumer reactions through focus groups and market research.
  • Collaborates with sales team for specific strategies for clients.
  • Conducting meetings with clients.
  • Utilizes category and consumer insights to identify growth opportunities and drive innovation in product development as well as marketing initiatives.
  • Keeping updated on the latest marketing trends as part of the planning process and execution of campaigns.